Legal & Policies

Privacy Policy

Last updated: June 2025. This policy applies to hundredideasco.com and is issued by Hundred Ideas Co. Ltd.

Hundred Ideas Co. Ltd ("we", "us", "our") is committed to protecting the privacy of everyone who visits hundredideasco.com ("the Website"). This Privacy Policy explains what personal data we collect, how we use it, with whom we share it, and what rights you have in relation to it. We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

We collect personal data through the following means:

Contact Form Submissions

When you complete and submit the contact form on our Website, we collect: your name, email address, and the content of your message. This data is provided voluntarily. We use it solely to respond to your enquiry regarding ticket assistance at our covered stadiums.

Cookies and Tracking Technologies

We use cookies to improve your experience on the Website. These include essential cookies required for site operation, analytics cookies that help us understand how visitors use the site (page views, session duration, referral sources), and functional cookies that remember your preferences. Full details are provided in our Cookie Policy.

Analytics Data

We collect anonymised or pseudonymised usage data through analytics services (such as page visit counts, device types, and geographic region at country level). This data does not identify you personally and is used only to improve site content and usability.

2. How We Use Your Information

We process your personal data for the following purposes:

  • Ticket assistance: To respond to your enquiry, identify relevant ticket options at the stadium you have expressed interest in, and facilitate the connection between you and verified ticket sources.
  • Customer communication: To reply to your messages, confirm your enquiry has been received, and provide follow-up support from our representative Hannys Aniston.
  • Service improvement: To analyse aggregated, non-personal usage data and improve the content, structure, and usability of the Website.
  • Legal compliance: To comply with applicable legal obligations, including UK data protection law, and to respond to lawful requests from competent authorities.

Our lawful basis for processing contact form data is legitimate interests (providing the ticket assistance service you requested) and, where applicable, consent (for analytics cookies). You may withdraw consent at any time without affecting the lawfulness of prior processing.

3. Data Sharing

We do not sell your personal data. We do not rent or trade it to marketing lists or third-party advertisers.

We may share your data in the following limited circumstances:

  • Trusted ticket partners: Where you have requested our assistance in sourcing tickets, we may share your name and contact details with the specific, verified ticket source necessary to fulfil your request. We will inform you before doing so and will not share your data with any partner without your knowledge.
  • Service providers: We use a limited number of technical service providers (such as web hosting and email delivery) who process data on our behalf under strict data processing agreements. These providers may not use your data for any purpose beyond providing us with the contracted service.
  • Legal requirements: We may disclose data where required to do so by law, court order, or a regulatory authority with lawful jurisdiction.

4. Cookies & Tracking

We use three categories of cookies on the Website:

  • Essential cookies: These are required for the Website to function correctly (for example, security tokens, session management). They cannot be disabled without breaking core site functionality.
  • Analytics cookies: These help us understand visitor behaviour at an aggregate, anonymised level — such as which stadium pages receive the most traffic and how visitors navigate between pages. We use this to prioritise content improvements.
  • Functional cookies: These remember optional settings and preferences to improve your experience on return visits.

You can manage your cookie preferences via your browser settings at any time. Full details of each cookie type, its duration, and how to opt out are provided in our Cookie Policy.

5. Data Retention

We retain personal data only for as long as is necessary for the purpose it was collected:

  • Contact form data (name, email, message): retained for a maximum of 12 months from the date of submission, unless an ongoing service relationship requires us to retain it for longer, in which case we will notify you.
  • Analytics data: Anonymised usage data is retained for up to 26 months in aggregate form. It does not identify you and is not subject to the same deletion obligations.
  • Cookie data: Session cookies are deleted when you close your browser. Persistent cookies expire on the schedule stated in our Cookie Policy, or when you delete them manually.

When retention periods expire, data is securely deleted or permanently anonymised.

6. Your Rights

Under UK GDPR, you have the following rights in relation to your personal data:

  • Right of access: You may request a copy of the personal data we hold about you.
  • Right to rectification: You may ask us to correct any inaccurate or incomplete data we hold.
  • Right to erasure: You may request that we delete your personal data where there is no compelling reason for its continued processing.
  • Right to restriction: You may ask us to restrict processing of your data in certain circumstances.
  • Right to object: You may object to our processing of your data where we rely on legitimate interests as our lawful basis.
  • Right to portability: Where processing is based on consent or contract and carried out by automated means, you may request your data in a structured, machine-readable format.

To exercise any of these rights, contact us using the details in Section 7 below. We will respond within one calendar month. You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk.

7. Contact

For any questions about this Privacy Policy, to exercise your data rights, or to raise a concern, please contact us:

  • Email: info@hundredideasco.com
  • Post: Hundred Ideas Co. Ltd, 4 College Road, Croydon, CR0 1PE, United Kingdom
  • Representative: Hannys Aniston

We may update this Privacy Policy from time to time. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.